User Generated Content
What is #UserGeneratedContent? Chances are, you’re more familiar with it than you think.There are many different kinds of content to utilise online and UGC is right up there alongside them all - standing out as potentially the most effective.It isn’t just the job of a brand to create interesting content online, consumers also lend a helping hand. As a consumer, you generate content with your testimonials, reviews and by sharing images and video of products online.
That is what we call User Generated Content (makes sense now you think about it, right?).