Filtering by Tag: packaging your brilliance
Need More Clients? 📞Think Like a Farmer! 🌽
Think all a farmer has to do is wait until fall to harvest truckloads of delicious tomatoes or corn or squash? Think again! That farmer has worked hard all year long to prepare for that week or two of reward.
He prepared the ground following last year’s harvest. He planted seeds in the spring.📌
💧He watered and fertilised and protected his fragile crops from pests and drought and poor weather🌪💧🌬🌩🌨💨☔️. And finally, after months of work, he enjoys the results.🌈 Your business works the same way!
Preparing the Ground🎋
🤳🏽This is your brand, your voice, your very presence in your market🎬🎤. If you’re just starting out — like that farmer after his harvest — you’ll spend your time simply becoming known.
Just starting out ? Join forums where your ideal clients spend their time asking questions 🔍and make yourself of use. 💻Build a website and start your mailing list. This is the prep work that will form the foundation of a solid business in the future and as you grow.
Planting the Seeds🌱
Your seeds are your content and products. With each blog post you write, every product you create, you’re planting a seed you can harvest later. But unlike the farmer, your seeds will produce over and over again, endlessly through your content upgrades, via your product staircase and sales funnels.💸 In fact, I still receive booking and enquiries from podcasts and blog posts I wrote and took part in 2 years ago! 🎟
You content can help turn your knowledge into profit and will continue to bring in new clients year after year, with no further help from you🛎
Packing your Brilliance is all about monetising 💰your Business, Consulting Practice or skills, products and services.